Having been in media sales for over 20 years – in airtime sales, PR and international distribution – Victoria Baldock has pitched a great many projects to a great many broadcasters.
As Head of International Sales for Southern Star between 1997 – 2004, Victoria contracted millions of dollars worth of licensing agreements – placing thousands of hours of content with broadcasters all over the globe – The America’s, Europe, Eastern Europe, Asia, Middle East, Africa, Australia and New Zealand.
In 2004, Victoria founded Verve Entertainment, an independent boutique distribution company representing over 60 Producers including The Seven Network, Beckers, Granada, Distraction Formats, Engine Entertainment and a great number of independent producers including Quail Television (Aust), Vokyo Entertainment (Aust) , Screendoor (Canada) , Freehand (Aust), Black Diamond (UK), Comedy Time (US) and Top Shelf (New Zealand)
In 2013 Verve Entertainment’s focus shifted from placing projects internationally- to representing international catalogues into Australia and New Zealand. Currently Verve is enjoying a further shift, evolving as a Distribution Manager, working in consultancy with Producers preparing their projects for International Distribution, preparing pitch, marketing and deliverable materials and placing projects with the most suitable distribution partners in Australia and Internationally.
With an avid interest in the rapidly evolving world of content distribution and consumption, coupled with an in-depth knowledge of effective windowing of content rights, Victoria’s strengths are her un-wavering ability to know what content can be placed where. She can identify market trends, create a need and successfully fill these gaps.
Victoria is relentless in her pursuit to maximise opportunities.
Membership Type Professional